Clinique is reopening its kiosk at Shopping Iguatemi in São Paulo, unveiling Brazil’s first Clinique Lab with advanced skin diagnostics.
Clinique announced the reopening of its kiosk at Shopping Iguatemi in São Paulo. The location was the brand’s first point of sale in Brazil. In addition, it will now host the country’s first Clinique Lab.
The official opening is scheduled for December 12. As a result, the address becomes a tech-focused space dedicated to skincare. However, it also continues the long-standing partnership with the mall.
New design and the Clinique Lab concept
The kiosk features a fully renewed design inspired by leading Clinique Labs worldwide. The goal is to deliver an intuitive, science-led and welcoming experience. In this way, the space reflects the brand’s global pillars.
The Clinique Lab concept blends technology, science and personalization. Next, the brand reinforces its positioning around dermatologist-guided solutions. In addition, it highlights allergy-tested products that are fragrance-free.
Clinical Reality PRO skin analysis
The main highlight is Clinique Clinical Reality PRO. The device performs advanced facial analysis and diagnostics. Therefore, it will be available exclusively at Iguatemi.
According to the brand, the device is built on more than 56 years of scientific research. It uses high-definition AI technology to capture detailed images. As a result, it enables more precise assessments of skin needs.
Care journey and services
The CCR PRO experience includes a full self-care journey. Next, it covers makeup removal, diagnostics, cleansing, exfoliation and hydration. Finally, the routine ends with makeup application.
The kiosk also offers a complete portfolio for personalized routines. Recommendations address concerns such as dehydration, fine lines and wrinkles, acne, rosacea and uneven tone. In addition, it includes dermocosmetics and the brand’s best-sellers.
Clinique states that its skincare and makeup are 100% dermatologist-tested. Additional free services will also be available, including “Revitalized Eyes”, “Hydrated Skin Without Oiliness” and “Bye Bye Lines and Wrinkles”. In this manner, customers can access complementary options on-site.