Natura integrates stores, digital channels and a special discount for travellers to make Christmas gift shopping more practical and stress-free.
Integrated solutions for a hassle-free Christmas
With year-end routines getting busier and last-minute shopping on the rise, Natura is introducing a set of solutions for customers who want to buy gifts without queues, saving time while keeping convenience and safety in mind.
The brand has organised different purchase journeys in an integrated way, from physical stores to online channels, so each person can choose what best fits their daily life, whether planning ahead or buying on Christmas Eve.
“We know the end of the year is a very hectic period. That’s why we’ve brought together alternatives that simplify the consumer experience, whether for those who plan or those who remember the gift at the last minute,” says Agenor Leão, Natura’s Vice President of Business.
Next-day delivery, more sales points and real-time stock check
For customers who prefer to solve everything online, Natura’s website and official app offer accelerated delivery, in some cases in up to one business day in several Brazilian regions. This helps last-minute gifts arrive on time.
In addition to Natura stores across the country, products are also available through consultants and strategic partners, such as Mercado Livre, which provides advantages like free shipping and broad assortment.
On digital channels, shoppers can quickly check stock and availability for fast delivery or pickup, avoiding unnecessary trips and optimising their schedule.
Ready-made gift sets, in-store guidance and a travel-based discount
In physical stores, Natura offers ready-made gift kits, sensory experiences and personalised advice. Consultants help match products to the recipient’s style and preferences, making it easier to choose the right gift.
Gift packaging is designed specifically for presenting, so customers can leave with items ready to give. The curation covers different price ranges and product combinations.
This Christmas, the brand is launching a special action in line with the campaign tagline “The best gift is presence. Then, it’s Natura”. Customers who present a bus or plane ticket at Natura’s own stores will receive an extra 10% discount on their purchases.
Christmas campaign celebrates presence and care rituals
This season, Natura celebrates the power of connection with the theme “The best gift is presence. Then, it’s Natura”. The brand is Brazil’s number one manufacturer of personal care and beauty gifts in households, according to Kantar.
The Christmas range includes iconic fragrances such as Essencial, Kaiak and Luna, self-care rituals from Ekos and Tododia, and dedicated lines like Natura Homem, Mamãe e Bebê and Naturé, catering to different ages and profiles.
Natura’s gifts express affection, purpose and regeneration, echoing the company’s long-standing social and environmental commitments. They are designed to delight the senses and celebrate presence in every gesture.
Multiple channels, one goal: practicality for gift-givers
With channel integration and expanded logistics, Natura ensures that each person can choose the most convenient option: visiting a store, buying via e-commerce, using the Natura app or contacting consultants.
“Our mission is to make the act of gifting simpler and more enjoyable. We want everyone to find an alternative that works for them, without stress, without rush and with total safety,” adds Agenor Leão.
The approach reinforces Natura’s focus on combining practicality, relationship and purpose, especially at a time of year when time is scarce and the desire to give is high.
About Natura
Founded in 1969, Natura is a Brazilian multinational and a leader in beauty and personal care in Latin America. For 11 consecutive years, it has been ranked Brazil’s best-reputed and most ESG-responsible company by Merco.
For more than 25 years, Natura has worked with extractivist communities in the Amazon, pioneering the cosmetic use of bioactives from Brazilian sociobiodiversity. This model benefits thousands of families and helps conserve 2.2 million hectares of forest.
In 2014, Natura became the first publicly traded company to receive B Corp certification from B Lab, recognising businesses that combine profit with positive social and environmental impact. The brand operates in 14 Latin American countries.
Natura products can be purchased through more than 3 million consultants, via online store, app or in over 1,000 brick-and-mortar locations. This multichannel presence keeps the brand close to consumers’ daily lives.