Shopping Cidade Jardim launches Noel’s Enchanted Cookie Factory, kids’ circuit and Christmas promo in partnership with Chocolat du Jour.
Central Plaza turns into cookie factory
This Christmas, Shopping Cidade Jardim debuts Noel’s Enchanted Cookie Factory at the Central Plaza. From November 21 to December 24, 2025, the Ground Floor becomes a large festive bakery setting.
The themed décor brings together experience, leisure and shopping in the same area. Families find a complete program with kids’ activities, Santa’s throne and an immersive atmosphere inspired by holiday baking traditions.
The factory features classic Christmas cookie elements, with the Enchanted Cookie Oven as the main photo spot. The design also includes Santa’s Magic Kitchen, which simulates cookie preparation in a playful, family-friendly space.
Interactive kids’ circuit and letter workshop
The kids’ circuit combines games and interaction across several themed stations. Attractions include the Golden Cookie Challenge, the Cookie Roulette and the Enchanted Cookie Tin, a giant tin that hides a ball pit and slide.
The program also offers the Santa Letter Workshop, focused on writing Christmas wish letters. In this way, children are invited to keep the tradition alive and exercise creativity and imagination.
To reinforce the Christmas mood, the environment features a sensorial set-up with spice aromas that recall festive recipes. This detail helps transform the visit into a multi-sensory experience for both kids and adults.
Santa’s throne and Christmas décor all around
From November 21, Santa Claus welcomes visitors in his throne at the Central Plaza during specific hours. Families can take photos and enjoy close contact with the character, creating emotional memories of the season.
Beyond the main area, the Christmas atmosphere spreads throughout the mall. Christmas trees, wreaths and gingerbread-shaped ornaments suspended from balloons create a continuous decorative path along the corridors.
Christmas promo with Chocolat du Jour and Itaú benefits
The 2025 Christmas promotion is held in partnership with Chocolat du Jour. For every 900 reais in purchases, customers receive one Choco Pane or Choco Choco Pane (500 g), in a special Christmas edition, limited to one gift per CPF.
Clients of Itaú Personnalité and Itaú Private Bank get double gifts. To access the benefit, they must register the first six digits of their card when joining the promotion.
The campaign runs from November 28 to December 24, 2025, on the Ground Floor, or while supplies last. Thus, Shopping Cidade Jardim combines immersive décor, family entertainment and end-of-year shopping incentives.
Service – Christmas 2025 at Shopping Cidade Jardim
“Noel’s Enchanted Cookie Factory” décor and activities
Period: November 21 to December 24, 2025
Location: Central Plaza – Ground Floor
Hours: Monday to Saturday, 10 a.m. to 10 p.m.
Sundays and holidays, 12 p.m. to 8 p.m.
Santa’s Throne
Period: November 21 to December 23, 2025
Hours: 12 p.m. to 8 p.m. (break from 4 p.m. to 5 p.m.)
December 24: 12 p.m. to 4 p.m.
Location: Central Plaza – Ground Floor
Christmas promotion – Shop and Get
Mechanics: for every 900 reais in purchases at Shopping Cidade Jardim, customers receive one 500 g Choco Pane or Choco Choco Pane from Chocolat du Jour (1 gift per CPF).
Itaú Personnalité and Itaú Private Bank benefit: double gifts upon registering the first six digits of the card.
Period: November 28 to December 24, 2025
Registration and gift pick-up location: Ground Floor
Hours: Monday to Saturday, 10 a.m. to 10 p.m.; Sundays and holidays, 2 p.m. to 8 p.m.


