Camarote Nº1 turns 35 and celebrates with Denilson Lima’s cake and a tribute led by Sabrina Sato and Paolla Oliveira.
Anniversary on the avenue
The iconic Camarote Nº1 celebrated 35 years of Carnival excellence at Marquês de Sapucaí with a grand “happy birthday” moment that honored its legacy in Rio’s most festive stage.
The cake, designed by renowned pastry chef Denilson Lima, was created exclusively for the event. It reflected the elegance and creativity that made the camarote one of the city’s most desired spots during Carnival.
Stars lead the celebration
Sabrina and Karina Sato, Paolla Oliveira, Mayara Lima and Ju Ferraz led the tribute alongside special guests. Among them were Mariana Goldfarb, Luiza Sobral, Maria and Antônio Oliva, and the camarote’s partners Marcio Esher and Flavio Sarahyba.
The celebration highlighted the camarote’s legacy of combining entertainment, visibility, and exclusive experiences throughout its 35-year history.
About Holding Clube
For over 30 years, Holding Clube has specialized in experience-driven marketing and communication. Led by Marcio Esher, Juliana Ferraz, and Priscila Pellegrini, the group includes agencies such as Banco_, Roda Trade, Samba, Cross Networking, Storymakers, and Auíri.
The company also operates the Clube Nº1 platform, which hosts projects like Camarote Nº1, Réveillon Arcanjos Nº1, Área Nº1 at Tomorrowland Brasil, and a curated line of licensed products.