Cabana Burger and Tabasco launch two limited-time spicy burgers and three Tabasco-based mayos in mild, medium and intense versions.
A collab that turns every bite into heat
Brazilian burger chain Cabana Burger, known for its fresh ingredients and in-house production at Casa Cabana, has joined forces with Tabasco®, a global reference in hot sauces. The collab introduces two special burgers and three exclusive Tabasco-based mayos created to deliver intense, memorable flavor experiences.
The partnership embraces the trend of elevating comfort food with a more sophisticated and surprising twist. In practice, it turns burgers into a playground for layered textures, smoke, sweetness and heat.
New burgers: Burger Hot and Chicken Hot
The first launch, Burger Hot, features Cabana’s brioche bun, a 160 g beef patty, melted Cabana American cheese, sweet bacon, breaded jalapeño pepper, onion rings and spicy mayo. The combination balances crunch, creaminess and a generous kick of spice.
The Chicken Hot brings 120 g of marinated, breaded chicken breast, coated in sweet chilli sauce, plus Cabana American cheese, iceberg lettuce, pickles and spicy mayo. Both recipes were designed to highlight the flavor of the peppers while keeping the burger comforting and well balanced.
Three Tabasco-based mayo levels: mild, medium and intense
For both burgers, guests can choose the heat level of the mayo. There are three new versions, all made with Tabasco® sauces, allowing each person to customize the intensity of their experience.
The Mild option uses Tabasco Jalapeño Sauce, made with jalapeño peppers. The Medium version is prepared with classic Tabasco Original Red Sauce. The Intense mayo features Tabasco Habanero Sauce, the hottest in the range, made with habanero peppers and tropical notes, ideal for those who enjoy serious heat.
End-of-year campaign built around intensity
According to Beatriz Vieira, Cabana Burger’s Marketing Manager, intensity is the core of the brand’s year-end campaign. “We will have energy, presence and attention to every detail through this strategic partnership with Tabasco. With summer arriving, the idea is to create memories that stick, because those who truly live, live intensely,” she says.
The campaign also encourages a friendly challenge among groups of friends to see who can handle the full heat scale, from mild to intense. “We want our guests to feel the flavor, the energy and enjoy every detail of the experience created by Cabana Burger and Tabasco. It’s an invitation to live in the moment, try something new and create stories that are really worth it,” adds Beatriz.
Service – Cabana Burger x Tabasco
Burger Hot – from R$ 52.90
Chicken Hot – from R$ 47.90
Hot sauces (refill) – from R$ 12.90 each
About Tabasco®
With more than 150 years of history, Tabasco® is globally recognized for the quality and intensity of its hot sauces, which enhance the flavor of virtually any dish. The brand’s products are sold in over 185 countries and territories and labeled in 22 languages and dialects.
About Cabana Burger
Founded in 2016, Cabana Burger started with a menu focused on smash burgers made with 100 g beef patties seared on a flat top. The first restaurant opened on Rua Oscar Freire, in São Paulo’s Jardins neighborhood. Today, the chain has 27 locations in the city of São Paulo, the metro area, the countryside and Rio de Janeiro.
In 2023, Cabana entered the franchising market and closed 2024 with 24 franchise units. The brand continues to grow while maintaining its core pillars: fresh ingredients, careful in-house production and a close relationship with local producers.